Morgan Stanley

Hit rate (12 months)

71.1 %

the price reached the target within 12 months

Direction accuracy

54 %

the stock moved in the direction the target implied

Median error

18.5 %

median deviation from the 12-month outcome

Evaluable targets

446

targets at least 12 months old

Each published price target is measured against the share price over the following 12 months. Both upward and downward targets count as hits. Read about the method

Development over time

Hit rate per year

69.7 %

202166 price targets

70.1 %

202297 price targets

63.4 %

202393 price targets

76.8 %

202482 price targets

75 %

2025*108 price targets

* partial year: only targets at least 12 months old are counted

Bias per year

−7.5 %202160 price targets

−3.3 %202292 price targets

−9.2 %202398 price targets

−10.3 %202484 price targets

−6.1 %2025187 price targets

−2.7 %2026189 price targets

years with fewer than 30 targets are shown without a figure Read about the method

Sector strengthhit rate by sector · the line marks the house average 71.1 %

Healthcare

83.3 %+12n=36

Industrials

75.4 %+4n=114

Financial Services

72.7 %+2n=77

Basic Materials

67.2 %−4n=64

Consumer Cyclical

60.5 %−11n=38

Communication Services

57.9 %−13n=57

only sectors with at least 30 evaluated targets are shown Read about the method

Where does Morgan Stanley hit?

SEB100 % · 12 of 12 hit
Fabege100 % · 6 of 6 hit
Trelleborg100 % · 6 of 6 hit
Holmen100 % · 5 of 5 hit
Getinge92.9 % · 13 of 14 hit

Where does Morgan Stanley miss?

Viaplay Group0 % · 0 of 6 hit
Evolution14.3 % · 1 of 7 hit
SCA20 % · 1 of 5 hit
Avanza25 % · 2 of 8 hit
Securitas40 % · 2 of 5 hit

stocks with at least 5 evaluated targets are shown Read about the method

Bias: optimistic or conservative?

Conservative −2.9 %

Targets sit at a median of 2.9 % below other houses' targets for the same stock (n=249, last 12 months).

−10 %
Conservative±2 %
In line+10 %
Optimistic

The comparison uses each other house's latest target within 30 days. Houses scoring high have historically reached their upward targets less often. Read about the method

Evaluated price targets

targets at least 12 months old · newest first

Vend Marketplaces 2025-09-10 · 415 NOK ↑

Missed
ISS 2025-09-10 · 179 DKK ↓

Missed
Hemnet 2025-09-10 · 345 SEK ↑

Missed
Netcompany 2025-09-09 · 285 DKK ↑

Hit after 28 days
A.P 2025-09-09 · 11400 DKK ↓

Missed
Kongsberg Gruppen 2025-09-04 · 270 NOK ↓

Hit after 56 days
Saab 2025-09-04 · 430 SEK ↓

Missed
Kymmene 2025-09-03 · 26 EUR ↑

Hit after 160 days
Equinor 2025-09-03 · 230 NOK ↓

Hit after 37 days
SCA 2025-09-03 · 143 SEK ↑

Missed
Holmen 2025-09-03 · 340 SEK ↓

Hit after 139 days
Castellum 2025-09-01 · 120 SEK ↑

Hit after 179 days
Novonesis 2025-08-27 · 569 DKK ↑

Missed
Sinch 2025-08-25 · 22.5 SEK ↓

Hit after 176 days
Carlsberg 2025-08-18 · 940 DKK ↑

Hit after 172 days
Holmen 2025-08-18 · 345 SEK ↓

Hit after 53 days
Assa Abloy 2025-08-18 · 335 SEK ↑

Hit after 1 days
Vestas 2025-08-14 · 135 DKK ↑

Hit after 5 days
DSV 2025-08-01 · 1700 DKK ↑

Hit after 165 days
Atlas Copco 2025-08-01 · 154 SEK ↑

Hit after 35 days

Show more (40)

DNB 2025-07-29 · 263 NOK ↑

Hit after 6 days
Swedbank 2025-07-29 · 243 SEK ↓

Missed
Epiroc 2025-07-25 · 198 SEK ↓

Hit after 7 days
Alfa Laval 2025-07-23 · 420 SEK ↓

Hit after 9 days
Tele2 2025-07-18 · 140 SEK ↓

Missed
Sandvik 2025-07-17 · 254 SEK ↑

Hit after 60 days
Ørsted 2025-07-15 · 360 DKK ↑

Missed
Hexagon 2025-07-15 · 96 SEK ↓

Hit after 205 days
EQT 2025-07-10 · 326 SEK ↓

Hit after 22 days
Sandvik 2025-07-09 · 242 SEK ↑

Hit after 15 days
SCA 2025-07-09 · 138 SEK ↑

Missed
Holmen 2025-07-09 · 370 SEK ↓

Hit after 9 days
Epiroc 2025-07-09 · 201 SEK ↓

Hit after 9 days
Ørsted 2025-07-08 · 340 DKK ↑

Missed
DNB 2025-07-08 · 280 NOK ↓

Hit after 3 days
Danske Bank 2025-07-08 · 297 DKK ↑

Hit after 126 days
Swedbank 2025-07-08 · 234 SEK ↓

Missed
SEB 2025-07-08 · 171 SEK ↑

Hit after 16 days
Handelsbanken 2025-07-08 · 123 SEK ↓

Hit after 8 days
Hemnet 2025-07-04 · 370 SEK ↑

Missed
Scandic Hotels 2025-07-03 · 79 SEK ↓

Hit after 26 days
SSAB 2025-07-01 · 61 SEK ↑

Hit after 16 days
Equinor 2025-06-27 · 248 NOK ↑

Hit after 12 days
Nordic Semiconductor 2025-06-24 · 115 NOK ↓

Missed
Yara 2025-06-23 · 400 NOK ↑

Hit after 177 days
Getinge 2025-06-23 · 182 SEK ↓

Hit after 270 days
Alfa Laval 2025-06-23 · 398 SEK ↑

Hit after 4 days
Coloplast 2025-06-18 · 600 DKK ↓

Hit after 13 days
Carlsberg 2025-06-17 · 955 DKK ↑

Hit after 234 days
Aker BP 2025-06-17 · 232 NOK ↓

Missed
Nibe 2025-06-16 · 33 SEK ↓

Hit after 151 days
Assa Abloy 2025-06-11 · 310 SEK ↑

Hit after 36 days
Nordic Semiconductor 2025-06-02 · 125 NOK ↑

Hit after 1 days
Volvo 2025-06-02 · 305 SEK ↑

Hit after 219 days
Elekta 2025-05-30 · 55 SEK ↑

Hit after 180 days
Holmen 2025-05-20 · 375 SEK ↓

Hit after 36 days
Sinch 2025-05-16 · 21 SEK ↓

Hit after 277 days
Sandvik 2025-05-12 · 235 SEK ↑

Hit after 66 days
Hemnet 2025-05-12 · 380 SEK ↑

Missed
Handelsbanken 2025-05-07 · 124 SEK ↓

Hit after 47 days

See all 446 evaluated targets since 2021

The arrow shows the target's direction. Both upward and downward targets count as hits. Read about the method